Timbaland

*Timbaland is a very well established artist and has become a prominent producer for RnB and Hip-Hop. He has collaberated with many successfull artists such as Justin Timberlake, Nelly Furtado, Shakira and Katy Perry.


*The costume Timbaland is wearing, is a slick black suit and tie. This makes him look cool, sophisticated yet stylish. Typically on many male RnB album covers, they are all dressed in suits ...Justin Timberlake.....Jason Derulo ect. I think costumes like suits and smart clothes are genrally used because not just Timbaland but other male artists too, like to look sophisticated and well presented, also suits generally connote wealth and someone that has done well for themself. Timbalands cool and laidback stlye is also steretypical and will act as a role model for males of a younger or older age even, to aspire to look as 'cool' as he does.

*The font used for 'shock value' is cohessive with the actual name of the album, the style relates to that of 'shock' and the red can connote danger, sensual feelings and also mytery and evil. I think the use of colour and font has made the album look very appealing and stand out agaisnt others. The style is refelcted by Timbalands music too, as some of his lyrics have sexual meanings and also very mysterious in the way that you can choose how to interpret them.

*The background used is generally very darked which also connects with the connotation of mystery. The setting looks asif it is at the back of a club or something similar, this is typical of a male his age to be at clubs and defines his stereotype. The door looks asif it has been kicked open and there is a shadow of what looks like a man by the door, this could purely just be a image selcted to link to the title 'shock value'. Or it could possibly relate to his music style and personna he is trying to create of a 'hard man'. The darkness used on the album cover is frequently used in some of Timbalands videos....'The Way I Are' and 'The Morning After'.

*There is key lighting on Timbalands face enabling the buyers and audience to connect with him as an artist, there is also lighting used on the door that is open, this is effective as it has created the shadow and almost brings the shadow to the forefront of the album, however not overshadowing the key lighting on Timbaland showing he is the main one, and almost suggesting that he is not scared of the shadow.

* Timbalands gestures and movements are very minimal, he is positioned to the side wiht his face facing front, the pose he is in is quite dominant even though it is minimal, it shows him as a strong figure and connoted cominance and strength.

*I think the target demographic for Timbalands album should be between 14-50, as it is parental advisory marked, meaning there are some trakc s that could be deemed offensive and contain swear words. I think Timbalands colour scheme is unisex and can appeal to all....young or old, however the style would be more appealing the a male target demographic.